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“To really turn the tide and slow down the volume of garments that’s ending up in the waste stream will consistently require much bigger moves.” But fast fashion retailers also put out so much clothing regularly,” Schreiber said. “It’s always a step forward for a company as big as H&M to show it is making an effort. But she’s cautious that these are incremental solutions to combat a much bigger problem. Schreiber said she’s excited too see a big industry name like H&M continuing to push for innovation in sustainability. Jessica Schreiber is the founder and CEO of FABSCRAP, a nonprofit initiative that provides pickup and recycling services for fabric scraps from businesses in New York City and Philadelphia. “There are lots of factories in the industry that still use them.” “We’re not on board with new suppliers who have coal boilers on their premises,” she said. Kammerzell said H&M has tripled the share of recycled materials used in its garments from 5.8% to 17.9%, with the goal of reaching 30% by 2025.īut she acknowledged that challenges remain for the industry to more fully embrace sustainability efforts. In 2019, the Spanish fast fashion chain (which is owned by Inditex) announced that all of the cotton, linen and polyester used by the company will be organic, sustainably sourced or recycled by 2025. Similarly, customers can drop off used clothing, footwear and accessories at more than 1,300 Zara stores. The retailer collected more than 29,000 tons of garment for its recycling program in 2019 but said the pandemic slowed the effort in 20, with nearly 16,000 tons collected last year. That figure currently stands at 80%, according to the company. In 2013, H&M launched a global garment collecting program and has set a goal of having all clothing sold in its stores be made from recycled or sustainably sourced materials by 2030. H&M and other fast fashion sellers including Zara have recently taken steps to curtail clothing waste. The clothes don't have buttons or metal trims and are biodegradable.
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